Hey everybody! Happy February! 🙂
We are kicking off the month of love with a little haul/review of some ColourPOP stuff I picked up a while ago. ColourPOP is a brand that really blew up on social media and otherwise, and their Instagram page has gained a lot of attention, as well as on Youtube, when Youtube sensations began collaborating with them to create Lippie Stix, Lippie Pencils and now Foursomes (which are a shadow quad that you can buy, sold together).
I first heard about ColourPOP through Kathleen Lights on Youtube, who collaborated with them to create Lumiére, a Lippie Stix and Lippie Pencil. I watched reviews and saw hauls of other gurus raving about their products, so I decided it was time to give it a try. I was very pleasantly surprised to say the least, especially with the formulation of each of the products.
Let’s start with Lumiére! Like I said, Kathleen from Kathleen Lights curated the color and finish of this Lippie Stix and it retails for only $5.00! Most products on their website is only $5, unless you’re purchasing a blush ($8), or holiday set/bundle.
Lumiére is described as a warm, dusty mauve in a matte finish. It has a purple undertone to it and glides on so extremely creamy and buttery smooth. It’s moisturizing and feels so good on the lips, and even when I swatched it! There isn’t any “skipping” or space when applying on the lips, and doesn’t go on patchy at all. I didn’t even put on lip balm and applied it straight to my lips and it didn’t look drying or settle into my fine lines.
In her recent video, Kathleen talked about how she is currently creating a Foursome with ColourPOP, and she visited their labs when she was in LA for IMATS, and she commented on how hard the women in the labs worked to seal every product individually, and how much effort and time they put into each and every order. I definitely believe it, because not only are their products long lasting, they are packed with so much pigment it’s ridiculous! (In the best way!)
Next up is Brink. Here is the packaging and swatch:
This lippie was created by Brittany Suleiman, and it was created to duplicate the famous Kylie Jenner lip that exploded on the Internet. I just made a blog post about my Kylie Jenner lip suggestions, so check that out! Brink is a warm, dusy taupe and has more of a red, watermelon undertone. It comes with a Lippie Pencil as well, which is a bit lighter and cooler in tone. ColourPOP has a Lippie Pencil to match each Lippie Stix, but it doesn’t necessarily match its’ Lippie Stix shade to a T (which is actually a ColourPOP eyeshadow name!). ColourPOP mentions their pencils and stix go together very well when layered upon one another, even though the shades may not be identical. They are meant to flatter each other when worn.
Like Lumiére, this formulation is exactly the same, applying matte and creamy, and gliding on in a perfect, soft finish. I feel like it almost moisturizes the lips and is so smooth and never feels dry or cracked on the lips.
Last but not least is Mooning, a ColourPOP shadow. Here’s what she looks like in all her beauty:
I’m so in love with this shadow, I can’t even begin to express it. It’s not a normal pressed eyeshadow in a pan. First of all, it’s in a pot. You won’t be able to depot this, as ColourPOP advises their customers to keep the lid on the eyeshadow twists securely on at all times other than when taking the product out to apply. The feel of this shadow is so strange, yet unique. It’s almost a gel-like, squishy texture with a bit of bounce to it, kindof like Maybelline’s Dream Bouncy cream blushes feel to the touch. It is extremely pigmented with just one swipe, ColourPOP recommends us to use our fingers to apply the shadow.
That’s where it gets a bit tricky. I’m used to applying shadow with a brush, especially if I want to blend it out for a seamless appearance. And what if I wanted to apply it to my crease? I was thinking I could apply the product from my finger into my crease area, then use a brush to blend it out. I haven’t tried that method yet, I have only used it with my finger to pack the shadow onto my lid, and used another shade for my crease color when using this eyeshadow for looks. I will add an edit if I do try it one day, though!
All in all, I think ColourPOP is a great brand, and will do great things. They are against animal testing, personalize a little card when you order their products, have a wallet-friendly range of products, and are constantly reaching out to customers, and collaborating with Internet gurus that we enjoy to watch. They have some adorable shadow names like “Bae”, and “Mermaid Kiss”, and “Cop a Feel”. They know how to gain attention from the younger crowd, and appeal to us in terms of marketing.
They just came out with a selection of holiday sets, and even asked us to vote on which one to keep permanent, as well as a matte shadow line that was released very recently. They also released 20 blushes as well that are now available for purchase on their site! I think ColourPOP is a very honest and true brand, and works hard to bring out product to please its crowd.
Check out ColourPOP here: www.colourpop.com and let me know if there are any products you’ve been wanting to try out, or if you already own some of your own! I have my eye on their matte shadows, and I’m awaiting Kathleen’s Foursome collab with them as well and can only dream they will reach out to me for a collab next! haha.
As always, keep smiling and take care! I will be back with another post very soon 🙂
*Disclaimer: This post is not sponsored, there are no affiliate links, all products were purchased by me with my own money. All thoughts and opinions expressed are entirely my own.